Overview
The client is building a location-based marketing and entertainment platform where merchants and brands place virtual rewards across real-world locations, and users discover, navigate to, and collect them through an interactive map and augmented-reality experience. The consumer mobile app is being developed in Flutter for iOS and Android, and a project structure with initial brand guidelines is already in place.

This role covers the app's full visual and motion experience: strengthening the icon set, visual identity, and UI assets in line with the existing brand guidelines, and bringing key moments in the app to life through animation. The most important of these is the augmented-reality reward collection moment, which needs an engaging, celebratory animated effect that makes discovering and collecting a reward feel satisfying, alongside a consistent motion language across everyday interactions such as transitions, loading states, and notifications.

The designer will produce both static assets and animation files in formats that integrate directly into the existing Flutter codebase, working within the established brand identity rather than defining a new one.

Scope of Work

Refine and extend the app's visual identity elements (color usage, iconography style, visual language) in alignment with the existing brand guidelines
Design a complete, consistent icon set for app navigation, actions, and status indicators
Design UI assets and components used throughout the app, including map markers, reward cards, wallet and QR screens, and achievement/badge graphics
Design the visual style for radar-style directional navigation elements (distance indicators, directional cues)
Design the AR reward-collection animation, including the core collection effect and celebratory feedback
Design motion for the radar-style directional navigation experience (distance/direction feedback animations)
Design micro-interactions and transitions used throughout the app (screen transitions, button/tap feedback, loading states)
Design animated feedback for notifications and alerts related to nearby campaigns and rewards
Prepare all static and animated assets in developer-ready formats for direct integration into the Flutter codebase
Maintain an organized, versioned asset library with clear naming conventions for the development team

Required Skills
Category: Graphics & Design

App Design — App Design
Icon Design — Icon Design
Brand Style Guides — Brand Style Guides

Note: The animation and micro-interaction work in this job requires practical experience with motion/animation tools (e.g., Lottie, Rive, After Effects) delivering assets for app implementation. Glancers' skill taxonomy files this under a separate "Video & Animation" category, so it is called out explicitly here and under Nice to Have rather than tagged as a Required Skill.

Nice to Have

Hands-on experience producing Lottie or Rive animation files for mobile app implementation
Experience designing AR or camera-overlay animated effects
Experience designing for map-based, location, or gamified consumer apps
Familiarity with Flutter design constraints (widget-friendly assets, multiple screen densities, animation file integration)
Experience with micro-interaction design following iOS/Android native motion conventions
Prior work on loyalty, rewards, or wallet-style app experiences

Deliverables

Complete icon set (source files + exported formats: SVG/PNG at required densities)
UI asset library (map markers, cards, badges, wallet/QR screen elements)
Updated or extended brand style reference covering the new elements
AR reward-collection animation (source project file + exported Lottie/Rive or equivalent dev-ready format)
Radar/navigation directional animation assets
Micro-interaction and transition animation set (screen transitions, loading states, notification feedback)
Documentation covering how each animation should trigger and integrate within the app flow
Organized, clearly labeled export package ready for developer handoff

Success Criteria

All delivered assets and animations are visually consistent with the existing brand guidelines
Icons, UI elements, and animations are delivered in the exact formats and resolutions required for Flutter implementation
The AR collection effect is engaging and reads clearly as a rewarding moment to users
Development team can integrate all assets without requesting rework or missing formats
File sizes and performance are suitable for smooth playback on mid-range mobile devices
Final interface reads as a cohesive, professional visual and motion system across all app screens

Assumptions

The client will provide the existing brand guidelines and current project files as a starting reference
Exact screen list, asset quantities, and animated interactions will be confirmed with the client at project kickoff
This job covers design and animation asset production only; Flutter implementation of the assets is handled by the development team

Estimated Complexity: Complex
Suggested Project Category: Graphics & Design
Suggested Experience Level: Expert
Estimated Duration: 2 Weeks